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      <image:title>Home - Entrepreneur, thinker and doer.</image:title>
      <image:caption>Justin is a passionate business leader who has grown several businesses over his career. ClearScore is currently the #1 in the UK and South Africa with entries in India and Australia. The team is now nearly 300 strong. Justin has also worked for several corporates over his career including Procter &amp; Gamble, Deutsche Bank and Capital One. Justin was early into blogging with his first posts in 2000. Many of these can be found on this website.</image:caption>
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      <image:title>Speaking - Telling Stories that Create Change.</image:title>
      <image:caption>Using research, anecdote, and deep thinking, I weave a story together for my audience, always tailored for their specific needs.</image:caption>
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    <lastmod>2020-05-05</lastmod>
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      <image:title>My Book - Not all trust is the same.</image:title>
      <image:caption>Ever wondered why in the 2007-2008 global financial crisis banks were derided and in collapse, even falling to the point of “runs” on the bank, and yet we all left our money in them? On the one hand consumers “hated” the banks, and certainly didn’t trust them. And yet they still trusted that if they put a card into an ATM money would come out the other side. Why Should Anyone Buy from You explains why these seemingly paradoxical positions can exist at the same time. Get a free chapter</image:caption>
    </image:image>
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      <image:title>My Book - Brand case studies, Business leader interviews</image:title>
      <image:caption>Case studies on trust in the following brands: First Direct, RBS / Natwest, Capital One, Patagonia, Cadburys, Ryanair, Pepsico, Virgin, BP, GE, Marks &amp; Spencer.  Interviews with the following business leaders: Srini Gopalan, Director of Vodafone’s Consumer Business in the UK; Cilla Snowball, AMVBBDO; Rory Sutherland, Vice-Chairman Ogilvy; Marek Kohn, Philosopher; Nigel Gilbert, CMO, Virgin Media; Mike Hughes, Director General, Incorporated Society of British Advertisers; Farah Ramzan Golant, AMVBBDO; Tom Farrand, The Pipeline Project; Robin Wight, Chairman, The Engine Group. Get a free chapter</image:caption>
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